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Recent Quotes
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 | ~Anonymous~ - ,
The man with all the time sits in the corner and c
(10-06-2008)
|  | Frank Burns M*A*S*H - ,
Its Nice To Be Nice To The Nice
(04-16-2008)
|  | Steven Barkan - ,
I saw a snake once while stacking wood and screame
(05-05-2007)
|  | David Lee Roth - ,
If a woman likes another woman, she's cordial
(04-08-2007)
|  | Irvin S. Cobb - ,
If a woman likes another woman, she's cordial
(04-08-2007)
|  | John Stuart Mill - ,
Ask yourself whether you are happy, and you cease
(04-08-2007)
|  | John D. Rockefeller - ,
A man's dying is more the survivors affair th
(04-08-2007)
|  | Thomas Mann - ,
A man's dying is more the survivors' aff
(04-08-2007)
|  | Max Frisch - ,
Technology... the knack of so arranging the world
(04-08-2007)
|  | Samuel Johnson - ,
A man should be careful never to tell tales of him
(04-08-2007)
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William Bernbach
Just because your ad looks good is no insurance that it will get looked at. How many people do you know who are impeccably groomed . . . but dull?
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William Bernbach
If your advertising goes unnoticed, everything else is academic.
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William Bernbach
Advertising doesn't create a product advantage. It can only convey it
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William Bernbach
The truth isn't the truth until people believe you, and they can't believe you if they don't know what you're saying, and they can ...
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William Bernbach
It is insight into human nature that is the key to the communicator's skill. For whereas the writer is concerned with what he puts into his writi ...
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William Bernbach
Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with ...
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William Bernbach
Properly practiced creativity can make one ad do the work of ten.
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William Bernbach
Properly practiced creativity MUST result in greater sales more economically achieved. Properly practiced creativity can lift your claims out of the s ...
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William Bernbach
In advertising not to be different is virtually suicidal.
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William Bernbach
You can say the right thing about a product and nobody will listen. You've got to say it in such a way that people will feel it in their gut. Bec ...
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William Bernbach
A great ad campaign will make a bad product fail faster. It will get more people to know it's bad.
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William Bernbach
Our job is to bring the dead facts to life.
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William Bernbach
There is no such thing as a good or bad ad in isolation. What is good at one moment is bad at another. Research can trap you into the past
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Top Quotes
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 | Alfred Tennyson - ,
The shell must break before the bird can fly.
(2975 Hits since 01-29-2006)
|  | Carl Rogers - ,
When I look at the world I'm pessimistic, but
(2697 Hits since 01-29-2006)
|  | John Stuart Mill - ,
Ask yourself whether you are happy, and you cease
(2580 Hits since 04-08-2007)
|  | David Lee Roth - ,
If a woman likes another woman, she's cordial
(2434 Hits since 04-08-2007)
|  | John Maynard Keynes - ,
Successful investing is anticipating the anticipat
(2328 Hits since 02-07-2006)
|  | Max Frisch - ,
Technology... the knack of so arranging the world
(2307 Hits since 04-08-2007)
|  | Irvin S. Cobb - ,
If a woman likes another woman, she's cordial
(2281 Hits since 04-08-2007)
|  | Gloria Steinem - ,
Law and justice are not always the same.
(2231 Hits since 03-02-2006)
|  | John D. Rockefeller - ,
A man's dying is more the survivors affair th
(2231 Hits since 04-08-2007)
|  | Red Adair - ,
If you think it’s expensive to hire a professional
(2220 Hits since 01-27-2006)
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